雅思寫作常見話題及范文之廣告的利與弊

雅思寫作常見話題及范文之廣告的利與弊，很多同學對于這個問題有疑問和不解，那么下面就跟著中國教育在線的小編詳細了解一下吧。

雅思寫作常見話題：Today consumers are facing an increasing amount of advertising from competing companies. To what extent do you think consumers are influenced by advertisements? What measures can be taken to protect them?

雅思寫作常見話題講解：

此類雅思寫作題目是典型的blended essay的寫法，開頭結尾相對容易，body paragraphs分為兩段展開，按照雅思寫作題目提問的先后順序：首先，第一問可以寫廣告所帶來的諸多benefits，比如：廣告讓我們更加清晰了解產品特點getting a better understanding of how the products work;成為大多數企業的收入來源sources of revenue;部分廣告向人們宣傳健康生活方式，讓人們生活更加幸福快樂more contented。當然也可以寫drawbacks，例如：很多商業廣告的虛假宣傳誤導了消費者消費misleading customers;部分廣告內容低俗，對青少年的身心發展不利negative effects on mental health;廣告泛濫使廣告形象大打折扣contribute to a bad self-image。其次，針對問題提出解決的solutions，這里可以從政府的角度切入，廣告利弊兼有，政府應當積極引導，以便廣告更好地服務于民眾。

雅思寫作常見話題范文：

First thing first, accept that sending criminals to prison is an effective, if not the only way, to protect society. Stop thinking in terms of education as "punishment" for a moment and instead think about safeguarding innocent people from incorrigible violent sex offenders, trigger-happy drug dealers, and cold-blooded murderers. Education does reduce crimes to some extent; however, it is doubtful if most of them would choose to live a life that is crime-free.

人們受廣告影響的程度可以用大眾消費品的高銷量來衡量，其中許多是不必要的或完全沒有用的。主要通過媒體，產品和服務上的廣告能夠半真半假地滲透到公眾頭腦中。在許多情況下，消費者變得如此貪婪，以至于他們不僅購買他們真正不需要的東西，而且花掉他們沒有的錢。

Since most inmates eventually return to the community, it seems not a bad idea to help them learn a trade and gain skills to make a decent living. And that is why training programs are often believed to be positive in changing criminal behavior. Nevertheless, most statistics tend to tell a different story. As it is, rather than becoming productive members of society, they turn themselves into more skilled criminals. So it is one thing that rehabilitation offers opportunities; it is quite another whether career criminals make good use of their prison time. In most cases, after serving their terms they continue commiting offences of a more sophisticated kind.

雖然廣告給人們作為消費者的機會，但實際上大多數廣告往往使他們渴望一些毫無價值的東西。在這種情況下，很容易把人們的需求變成貪婪。因此，他們經常被鼓勵想要東西——想要這個，想要這個。這種人類行為受到來自各個方面的媒體的困擾：廣播、電視和網絡，更不用說報紙和雜志等印刷發行物。顯然，許多“沖動”的買家被說服了，他們以為新產品或服務可以改變他們的生活。盡管自由市場經濟帶來了種種好處，但不可靠廣告的影響尤其消極，因為廣告的力量不能反映銷售產品和服務的社會的實際需要。

Education is more a romantic option than an effective solution for crime problems. At this point, it must be made clear that the argument is not against education in correctional facilities, considering that most inmates are under-educated. Rather, the case is concerned about a control policy to strictly supervise specific released prisoners for at least two years to observe what might happen to society. Here, skeptics claim that, in many cases, prison education produces nothing more than "better-educated criminals", only more dangerous. That the violent crime wave is raging while most prisons are over-crowded certainly does not reflect a significant decrease in recidivism. It merely shows the fear and impotence of innocent people in the community.

更糟糕的是，許多消費者被說服浪費他們沒有的錢。在廣告的包圍下，人們太不明智，無法在收入和支出之間起平衡的作用。似乎對經濟有利的東西開始逐漸起反作用，因為廣告深深地誤導消費者，使他們陷入商業債務，他們可能無法按時償還。因此，廣告可以取代現代人的生活，而被視為一種“必要的惡”。此外，隨著制造業和服務業公司爭奪更大的市場份額，幾乎不可能指望媒體減少不誠實廣告的數量。此外，當涉及到賺錢的時候，公司和媒體在同一個宗教中。

The point is that sending criminals to prison is effective, if only by moving them away from the community. On the other hand, to regard prison education as an effective "punishment" is simply wishful-thinking, in view of relevant evidence that underlies recidivism. In all events, education provides opportunities, however limited, but it depends on the way those repeat offenders see these opportunities, the rest being pure guessing.

畢竟，貪婪是人類的本能，消費者只因他們愚蠢的廣告而受到責備。既然禁止商業廣告是不可能的，人們應該教育自己在購買和消費行為上更加謹慎。至于消費者，除了自我控制之外，還有什么更好的措施來保護自己呢?

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